{"id":6489,"date":"2025-01-07T17:38:52","date_gmt":"2025-01-07T17:38:52","guid":{"rendered":"https:\/\/howtogeek.blog\/cs\/?p=6489"},"modified":"2025-01-07T17:38:52","modified_gmt":"2025-01-07T17:38:52","slug":"disable-firefoxs-privacypreserving-ad-measurement-tracking-feature","status":"publish","type":"post","link":"https:\/\/howtogeek.blog\/cs\/disable-firefoxs-privacypreserving-ad-measurement-tracking-feature\/","title":{"rendered":"Zaka\u017ete ve Firefoxu funkci sledov\u00e1n\u00ed m\u011b\u0159en\u00ed reklam na ochranu soukrom\u00ed"},"content":{"rendered":"<h2>Chra\u0148te sv\u00e9 soukrom\u00ed: Deaktivace sledov\u00e1n\u00ed reklam v prohl\u00ed\u017ee\u010di Mozilla Firefox<\/h2>\n<p>Online sledov\u00e1n\u00ed je zako\u0159en\u011bnou prax\u00ed mezi inzerenty, kter\u00e1 jim umo\u017e\u0148uje ur\u010dit efektivitu jejich kampan\u00ed. Sledov\u00e1n\u00edm va\u0161ich online akc\u00ed z\u00edskaj\u00ed p\u0159ehled o va\u0161ich z\u00e1jmech a mohou p\u0159izp\u016fsobit reklamy va\u0161im preferenc\u00edm. Tento c\u00edlen\u00fd p\u0159\u00edstup zvy\u0161uje pravd\u011bpodobnost zapojen\u00ed u\u017eivatel\u016f, ale tak\u00e9 vyvol\u00e1v\u00e1 zna\u010dn\u00e9 obavy o soukrom\u00ed.<\/p>\n<p>J\u00e1drem t\u00e9to strategie sledov\u00e1n\u00ed jsou soubory cookie. Tyto mal\u00e9 soubory, povolen\u00e9 u\u017eivateli, obsahuj\u00ed data z nav\u0161t\u00edven\u00fdch webov\u00fdch str\u00e1nek spolu s podrobnostmi agregovan\u00fdmi z r\u016fzn\u00fdch dom\u00e9n. Informace nalezen\u00e9 v souborech cookie mohou zahrnovat vyhled\u00e1v\u00e1n\u00ed, \u010dasto nav\u0161t\u011bvovan\u00e9 str\u00e1nky a dokonce i demografick\u00e9 \u00fadaje. Zat\u00edmco n\u011bkte\u0159\u00ed pova\u017euj\u00ed personalizovan\u00e9 reklamy za hodnotn\u00e9, mnoho u\u017eivatel\u016f m\u00e1 pocit, \u017ee jejich soukrom\u00ed je ohro\u017eeno, kdy\u017e jsou jejich data shroma\u017e\u010fov\u00e1na bez v\u00fdslovn\u00e9ho souhlasu.<\/p>\n<h2 id=\"understanding_privacy_preserving_attribution_tool\">Pochopen\u00ed n\u00e1stroje pro zachov\u00e1n\u00ed soukrom\u00ed v aplikaci Mozilla Firefox<\/h2>\n<figure class=\"wp-block-image\"><img alt=\"N\u00e1stroj pro zachov\u00e1n\u00ed soukrom\u00ed v prohl\u00ed\u017ee\u010d\u00edch Mozilla Firefox\" class=\"wp-image\" decoding=\"async\" height=\"471\" loading=\"lazy\" src=\"https:\/\/cdn.howtogeek.blog\/wp-content\/uploads\/2025\/01\/What-is-Privacy-Preserving-Attribution-Tool-on-Mozilla-Firefox-Browsers.webp\" title=\"N\u00e1stroj pro zachov\u00e1n\u00ed soukrom\u00ed v prohl\u00ed\u017ee\u010d\u00edch Mozilla Firefox\" width=\"799\"\/><figcaption>Obrazov\u00fd kredit: gustavo_belemmi\/Pixabay<\/figcaption><\/figure>\n<p>K vy\u0159e\u0161en\u00ed t\u011bchto obav Mozilla zavedla <a href=\"https:\/\/support.mozilla.org\/en-US\/kb\/privacy-preserving-attribution\" rel=\"noreferrer noopener\" target=\"_blank\">n\u00e1stroj pro zachov\u00e1v\u00e1n\u00ed soukrom\u00ed<\/a> po\u010d\u00ednaje verz\u00ed Firefoxu 128. Tato funkce funguje jako bari\u00e9ra a zprost\u0159edkov\u00e1v\u00e1 komunikaci mezi u\u017eivateli a inzerenty. Zabra\u0148uje inzerent\u016fm v p\u0159\u00edm\u00e9m p\u0159\u00edstupu k jedine\u010dn\u00fdm aktivit\u00e1m u\u017eivatel\u016f p\u0159i prohl\u00ed\u017een\u00ed.<\/p>\n<p>I kdy\u017e je tento n\u00e1stroj prosp\u011b\u0161n\u00fd, zcela neodstra\u0148uje sledov\u00e1n\u00ed reklam. M\u00edsto toho zaji\u0161\u0165uje, \u017ee ne\u017e inzerenti z\u00edskaj\u00ed p\u0159\u00edstup k va\u0161im online dat\u016fm, mus\u00ed nejprve proj\u00edt Firefox. Prohl\u00ed\u017ee\u010d shrnuje aktivitu u\u017eivatele, za\u0161ifruje informace a pot\u00e9 sd\u00edl\u00ed neidentifikovatelnou zpr\u00e1vu s inzerenty. Pokud nechcete tyto informace sd\u00edlet, deaktivace n\u00e1stroje je jednoduch\u00e1.<\/p>\n<h2 id=\"steps-to-disable_ad_tracking_on_firefox\">Kroky k deaktivaci sledov\u00e1n\u00ed reklam se zachov\u00e1n\u00edm soukrom\u00ed ve Firefoxu<\/h2>\n<ol>\n<li>Spus\u0165te prohl\u00ed\u017ee\u010d Firefox a p\u0159ejd\u011bte do nab\u00eddky Nastaven\u00ed.<\/li>\n<li>Klikn\u011bte na <strong>Soukrom\u00ed a zabezpe\u010den\u00ed<\/strong> .<\/li>\n<li>Najd\u011bte mo\u017enost ozna\u010denou <strong>Povolit web\u016fm prov\u00e1d\u011bt m\u011b\u0159en\u00ed reklam se zachov\u00e1n\u00edm soukrom\u00ed<\/strong> .<\/li>\n<li>Zru\u0161en\u00edm za\u0161krtnut\u00ed pol\u00ed\u010dka tuto funkci deaktivujete a zajist\u00edte, \u017ee va\u0161e data z\u016fstanou soukrom\u00e1.<\/li>\n<\/ol>\n<p>Deaktivace tohoto n\u00e1stroje v\u00fdrazn\u011b zv\u00fd\u0161\u00ed va\u0161i kontrolu nad t\u00edm, k jak\u00fdm dat\u016fm mohou m\u00edt inzerenti p\u0159\u00edstup.<\/p>\n<h2 id=\"additional_privacy_settings_in_firefox\">Dal\u0161\u00ed nastaven\u00ed ochrany osobn\u00edch \u00fadaj\u016f ve Firefoxu<\/h2>\n<p>Krom\u011b pouh\u00e9 \u00fapravy n\u00e1stroje pro sledov\u00e1n\u00ed reklam na ochranu soukrom\u00ed existuj\u00ed dal\u0161\u00ed \u00fa\u010dinn\u00e1 opat\u0159en\u00ed, kter\u00e1 m\u016f\u017eete p\u0159ijmout, abyste zlep\u0161ili sv\u00e9 soukrom\u00ed ve Firefoxu:<\/p>\n<ul>\n<li><strong>Vymazat historii proch\u00e1zen\u00ed a soubory cookie:<\/strong> Pravideln\u00e9 maz\u00e1n\u00ed historie proch\u00e1zen\u00ed pom\u00e1h\u00e1 eliminovat ulo\u017een\u00e1 data z va\u0161ich relac\u00ed.<\/li>\n<li><strong>Kroky k vymaz\u00e1n\u00ed historie prohl\u00ed\u017een\u00ed:<\/strong>\n<ul>\n<li>P\u0159ejd\u011bte do nab\u00eddky Nastaven\u00ed a klikn\u011bte na <strong>Soukrom\u00ed a zabezpe\u010den\u00ed<\/strong> .<\/li>\n<li>Najd\u011bte <strong>soubory cookie a data str\u00e1nek<\/strong> a klikn\u011bte na <strong>Vymazat data<\/strong> .<\/li>\n<li>Nastavte <strong>V\u0161e<\/strong> v \u010d\u00e1sti <strong>Kdy<\/strong> a pot\u00e9 za\u0161krtn\u011bte pol\u00ed\u010dko <strong>Do\u010dasn\u00e9 soubory a str\u00e1nky ulo\u017een\u00e9 v mezipam\u011bti<\/strong> .<\/li>\n<li>Dokon\u010dete kliknut\u00edm na tla\u010d\u00edtko <strong>Vymazat<\/strong> .<\/li>\n<\/ul>\n<\/li>\n<li><strong>Blokovat soubory cookie t\u0159et\u00edch stran:<\/strong> Zabra\u0148te web\u016fm t\u0159et\u00edch stran ve sledov\u00e1n\u00ed va\u0161ich aktivit z extern\u00edch str\u00e1nek.<\/li>\n<li><strong>Kroky k blokov\u00e1n\u00ed soubor\u016f cookie t\u0159et\u00edch stran:<\/strong>\n<ul>\n<li>V \u010d\u00e1sti <strong>Ochrana osobn\u00edch \u00fadaj\u016f a zabezpe\u010den\u00ed<\/strong> vyhledejte \u010d\u00e1st s n\u00e1zvem <strong>Cookies t\u0159et\u00edch stran<\/strong> .<\/li>\n<li>Vyberte <strong>Blokovat soubory cookie t\u0159et\u00edch stran<\/strong> .<\/li>\n<\/ul>\n<\/li>\n<\/ul>\n<h2 id=\"final_thoughts_on_privacy\">Z\u00e1v\u011bre\u010dn\u00e9 my\u0161lenky o soukrom\u00ed<\/h2>\n<p>Zachov\u00e1n\u00ed va\u0161eho online soukrom\u00ed vy\u017eaduje ostra\u017eitost. Dodr\u017eov\u00e1n\u00edm t\u011bchto pokyn\u016f se m\u016f\u017eete br\u00e1nit necht\u011bn\u00e9mu sledov\u00e1n\u00ed dat a z\u00e1rove\u0148 vyu\u017e\u00edvat v\u00fdhod proch\u00e1zen\u00ed s Firefoxem.<\/p>\n<p>M\u00e1te-li z\u00e1jem dozv\u011bd\u011bt se v\u00edce o vylep\u0161en\u00ed va\u0161eho online soukrom\u00ed, pod\u00edvejte se na dal\u0161\u00ed zdroje a pr\u016fvodce, jak z\u016fstat chr\u00e1n\u011bni v digit\u00e1ln\u00edm prost\u0159ed\u00ed.<\/p>\n<h3>Dal\u0161\u00ed statistiky<\/h3>\n<h4><strong>1. Pro\u010d bych m\u011bl ve sv\u00e9m prohl\u00ed\u017ee\u010di zak\u00e1zat sledov\u00e1n\u00ed reklam?<\/strong><\/h4>\n<p>Deaktivace sledov\u00e1n\u00ed reklam pos\u00edl\u00ed va\u0161e soukrom\u00ed t\u00edm, \u017ee zabr\u00e1n\u00ed inzerent\u016fm shroma\u017e\u010fovat v\u0161udyp\u0159\u00edtomn\u00e9 \u00fadaje o va\u0161em online chov\u00e1n\u00ed, a t\u00edm omez\u00ed invazivn\u00ed reklamy.<\/p>\n<h4><strong>2. Existuj\u00ed rizika spojen\u00e1 s aktivac\u00ed funkc\u00ed ochrany osobn\u00edch \u00fadaj\u016f?<\/strong><\/h4>\n<p>Obecn\u011b jsou funkce ochrany osobn\u00edch \u00fadaj\u016f Firefoxu navr\u017eeny tak, aby pos\u00edlily zabezpe\u010den\u00ed bez podstatn\u00fdch nev\u00fdhod. N\u011bkter\u00e9 str\u00e1nky v\u0161ak nemus\u00ed fungovat optim\u00e1ln\u011b bez povolen\u00fdch ur\u010dit\u00fdch soubor\u016f cookie.<\/p>\n<h4><strong>3. Mohu si ve Firefoxu d\u00e1le p\u0159izp\u016fsobit nastaven\u00ed ochrany osobn\u00edch \u00fadaj\u016f?<\/strong><\/h4>\n<p>Ano! Firefox poskytuje rozs\u00e1hl\u00e9 mo\u017enosti p\u0159izp\u016fsoben\u00ed. U\u017eivatel\u00e9 se mohou rozhodnout blokovat sledova\u010de, zlep\u0161it spr\u00e1vu soubor\u016f cookie a vyu\u017e\u00edvat r\u016fzn\u00e9 dal\u0161\u00ed ochrann\u00e9 funkce dostupn\u00e9 v nastaven\u00ed ochrany soukrom\u00ed prohl\u00ed\u017ee\u010de.<\/p>\n<p><a class=\"xiaomi\" href=\"https:\/\/www.windowsdispatch.com\/turn-off-firefox-privacy-preserving-ad-measurement-tracking-tool\/\" rel=\"noopener noreferrer nofollow\" target=\"_blank\">Prozkoumejte dal\u0161\u00ed informace o funkc\u00edch reklam pro ochranu soukrom\u00ed<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Chra\u0148te sv\u00e9 soukrom\u00ed: Deaktivace sledov\u00e1n\u00ed reklam v prohl\u00ed\u017ee\u010di Mozilla Firefox Online sledov\u00e1n\u00ed je zako\u0159en\u011bnou prax\u00ed mezi inzerenty, kter\u00e1 jim umo\u017e\u0148uje ur\u010dit efektivitu jejich kampan\u00ed. Sledov\u00e1n\u00edm va\u0161ich online akc\u00ed z\u00edskaj\u00ed p\u0159ehled o va\u0161ich z\u00e1jmech a mohou p\u0159izp\u016fsobit reklamy va\u0161im preferenc\u00edm. Tento c\u00edlen\u00fd p\u0159\u00edstup zvy\u0161uje pravd\u011bpodobnost zapojen\u00ed u\u017eivatel\u016f, ale tak\u00e9 vyvol\u00e1v\u00e1 zna\u010dn\u00e9 obavy o soukrom\u00ed. J\u00e1drem t\u00e9to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[5],"class_list":["post-6489","post","type-post","status-publish","format-standard","hentry","category-how-to","tag-windows"],"acf":[],"_links":{"self":[{"href":"https:\/\/howtogeek.blog\/cs\/wp-json\/wp\/v2\/posts\/6489","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/howtogeek.blog\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/howtogeek.blog\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/howtogeek.blog\/cs\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/howtogeek.blog\/cs\/wp-json\/wp\/v2\/comments?post=6489"}],"version-history":[{"count":1,"href":"https:\/\/howtogeek.blog\/cs\/wp-json\/wp\/v2\/posts\/6489\/revisions"}],"predecessor-version":[{"id":6490,"href":"https:\/\/howtogeek.blog\/cs\/wp-json\/wp\/v2\/posts\/6489\/revisions\/6490"}],"wp:attachment":[{"href":"https:\/\/howtogeek.blog\/cs\/wp-json\/wp\/v2\/media?parent=6489"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/howtogeek.blog\/cs\/wp-json\/wp\/v2\/categories?post=6489"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/howtogeek.blog\/cs\/wp-json\/wp\/v2\/tags?post=6489"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}