{"id":2321,"date":"2024-06-03T12:37:04","date_gmt":"2024-06-03T12:37:04","guid":{"rendered":"https:\/\/howtogeek.blog\/lv\/?p=2321"},"modified":"2024-06-03T12:37:04","modified_gmt":"2024-06-03T12:37:04","slug":"instagram-finds-new-ways-to-dismay-users-with-unskippable-ads-lv","status":"publish","type":"post","link":"https:\/\/howtogeek.blog\/lv\/instagram-finds-new-ways-to-dismay-users-with-unskippable-ads-lv\/","title":{"rendered":"Instagram atrod jaunus veidus, k\u0101 nobied\u0113t lietot\u0101jus ar neizlai\u017eam\u0101m rekl\u0101m\u0101m"},"content":{"rendered":"<p>Soci\u0101lo mediju platformas, piem\u0113ram, Instagram, \u013cauj uz\u0146\u0113mumiem papla\u0161in\u0101t savu sasniedzam\u012bbu un sazin\u0101ties ar pla\u0161\u0101ku auditoriju loku. T\u0101 k\u0101 \u0161\u0101d\u0101m platform\u0101m ir milz\u012bga datub\u0101ze, t\u0101 ir ide\u0101la vieta uz\u0146\u0113mumiem, kur demonstr\u0113t un reklam\u0113t savus produktus un pakalpojumus. Un veids, k\u0101 vi\u0146i to dara, ir ar rekl\u0101m\u0101m, kas par\u0101d\u0101s lietot\u0101ju pl\u016bsm\u0101s, kad vi\u0146i t\u0101s ritina.<\/p>\n<p>Instagram, kas ir viena no popul\u0101r\u0101kaj\u0101m soci\u0101lo mediju platform\u0101m, bie\u017ei vien ir pirm\u0101 izv\u0113le uz\u0146\u0113mumiem, kas v\u0113las reklam\u0113t savus pied\u0101v\u0101jumus. Un l\u012bdz \u0161im rekl\u0101mas ir par\u0101d\u012bju\u0161\u0101s t\u0101, ka varat t\u0101s izlaist, ritinot t\u0101m gar\u0101m. Diem\u017e\u0113l Meta tagad test\u0113 funkciju ar nosaukumu Rekl\u0101mu p\u0101rtraukumi, kas ne\u013caus jums to dar\u012bt, par lielu lietot\u0101ju sar\u016bgtin\u0101jumu. L\u016bk, k\u0101da ir jaun\u0101 funkcija.<\/p>\n<h2 id=\"what-are-instagrams-new-ad-breaks\">Kas ir Instagram jaunie rekl\u0101mu p\u0101rtraukumi?<\/h2>\n<p>Pa\u0161laik, ritinot savu Instagram pl\u016bsmu, j\u016bs varat saskarties ar da\u017e\u0101du produktu un pakalpojumu rekl\u0101m\u0101m, piem\u0113ram, ap\u0123\u0113rbu, tehnolo\u0123iju produktiem, programmat\u016bru un citiem. Varat izv\u0113l\u0113ties skat\u012bt rekl\u0101mu, noklik\u0161\u0137in\u0101t uz t\u0101s, lai uzzin\u0101tu vair\u0101k par reklam\u0113to produktu vai pakalpojumu, vai ritin\u0101t tai gar\u0101m, lai to izlaistu.<\/p>\n<p>Tom\u0113r saska\u0146\u0101 ar jauno form\u0101tu, ko Instagram, \u0161\u0137iet, p\u0101rbauda (saska\u0146\u0101 ar Reddit zi\u0146u), j\u016bs nevar\u0113sit izlaist rekl\u0101mas, ritinot t\u0101m gar\u0101m. \u0160\u012bs neizlai\u017eam\u0101s videorekl\u0101mas j\u016bsu pl\u016bsm\u0101 tiks r\u0101d\u012btas t\u0101pat k\u0101 pa\u0161laik, ta\u010du t\u0101m apak\u0161\u0101 b\u016bs taimeris. Jums b\u016bs j\u0101gaida, l\u012bdz beigsies taimeris, lai var\u0113tu ritin\u0101t gar\u0101m rekl\u0101mai. Tas var ilgt no tr\u012bs l\u012bdz piec\u0101m sekund\u0113m.<\/p>\n<figure class=\"wp-block-image\"><\/figure>\n<blockquote class=\"reddit-embed-bq\">\n<p>\n\u201cRekl\u0101mas p\u0101rtraukums\u201d, ti. Neizlai\u017eamas rekl\u0101mas tagad pakalpojum\u0101 Instagram, ko pied\u0101v\u0101 <br \/>\nu\/notthatogwiththename pakalpojum\u0101 <br \/>\nInstagram\n<\/p>\n<\/blockquote>\n<p>At\u0161\u0137ir\u012bb\u0101 no eso\u0161\u0101 form\u0101ta, kur\u0101 rekl\u0101mas tiek iek\u013cautas lietot\u0101ju pl\u016bsm\u0101s t\u0101, lai b\u016btu nenoz\u012bm\u012bgi p\u0101rtraukumi, jaunie rekl\u0101mu p\u0101rtraukumi liks jums apst\u0101ties un skat\u012bties visu rekl\u0101mu, l\u012bdz t\u0101 ir beigusies. \u0160is jaunais form\u0101ts var pal\u012bdz\u0113t Meta g\u016bt vair\u0101k ie\u0146\u0113mumu kop\u0101 ar eso\u0161aj\u0101m iesp\u0113j\u0101m, piem\u0113ram, abonementiem un pirkumiem lietotn\u0113.<\/p>\n<h2 id=\"users-reaction-and-issues-with-the-new-ad-format\">Lietot\u0101ju reakcija un probl\u0113mas ar jauno rekl\u0101mas form\u0101tu<\/h2>\n<p>Jaun\u0101s rekl\u0101mu pauzes var b\u016bt noder\u012bgas z\u012bmoliem, jo \u200b\u200bt\u0101s var nodro\u0161in\u0101t lab\u0101ku rekl\u0101mu laiku un liel\u0101ku ekspoz\u012bciju, jo \u012bpa\u0161i t\u0101p\u0113c, ka, neskatoties uz rekl\u0101mu m\u0113r\u0137auditorijas atlases uzlabojumiem, lietot\u0101jiem bie\u017ei tiek r\u0101d\u012btas neatbilsto\u0161as \u200b\u200bun nejau\u0161as rekl\u0101mas. Turkl\u0101t lietot\u0101ju pl\u016bsmas tagad ir piepild\u012btas ar AI ieteiktu saturu, bie\u017ei vien no profiliem, kuriem vi\u0146i neseko. T\u0101tad rekl\u0101mas vi\u0146u pl\u016bsm\u0101 \u012bpa\u0161i trauc\u0113s.<\/p>\n<p>Tom\u0113r lietot\u0101ju pieredze joproj\u0101m ciet\u012bs, un ir sagaid\u0101ms, ka jaunais form\u0101ts rad\u012bs zin\u0101mu reakciju, t\u0101pat k\u0101 iepriek\u0161 YouTube neizlai\u017eam\u0101s rekl\u0101mas. Daudzi cilv\u0113ki pa\u013caujas uz rekl\u0101mu blo\u0137\u0113t\u0101jiem, lai blo\u0137\u0113tu rekl\u0101mas \u0161aj\u0101 platform\u0101 un cit\u0101s vietn\u0113s, un, visticam\u0101k, to dar\u012bs ar\u012b Instagram, tikl\u012bdz tiks izlaistas jaun\u0101s neizlai\u017eam\u0101s rekl\u0101mas.<\/p>\n<p>Lietot\u0101ji jau ir s\u0101ku\u0161i paust savas ba\u017eas un neapmierin\u0101t\u012bbu t\u0101dos forumos k\u0101 Reddit, un \u0161\u012b kust\u012bba var negat\u012bvi ietekm\u0113t Instagram, ja t\u0101 liks lietot\u0101jiem pamest platformu. Rekl\u0101mu p\u0101rtraukumi var trauc\u0113t lietot\u0101ju pl\u016bsmu un pazemin\u0101t iesaist\u012b\u0161an\u0101s l\u012bmeni, un daudzi lietot\u0101ji jau apsver iesp\u0113ju p\u0101riet uz konkur\u0113jo\u0161\u0101m iesp\u0113j\u0101m, piem\u0113ram, TikTok.<\/p>\n<p>Instagram jaun\u0101s rekl\u0101mu pauzes pa\u0161laik tiek izlaistas noteiktam lietot\u0101ju skaitam, kas nor\u0101da, ka \u0161\u012b funkcija tiek p\u0101rbaud\u012bta, pirms t\u0101 k\u013c\u016bst pieejama pla\u0161\u0101kai auditorijai. Pa\u0161laik m\u0113s nezin\u0101m, vai Meta izlaid\u012bs savas jaun\u0101s neizlai\u017eam\u0101s rekl\u0101mas visiem vai n\u0113. Cerams, ka lietot\u0101ju atsauksmes liks uz\u0146\u0113mumam p\u0101rskat\u012bt \u0161o soli.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Soci\u0101lo mediju platformas, piem\u0113ram, Instagram, \u013cauj uz\u0146\u0113mumiem papla\u0161in\u0101t savu sasniedzam\u012bbu un sazin\u0101ties ar pla\u0161\u0101ku auditoriju loku. T\u0101 k\u0101 \u0161\u0101d\u0101m platform\u0101m ir milz\u012bga datub\u0101ze, t\u0101 ir ide\u0101la vieta uz\u0146\u0113mumiem, kur demonstr\u0113t un reklam\u0113t savus produktus un pakalpojumus. Un veids, k\u0101 vi\u0146i to dara, ir ar rekl\u0101m\u0101m, kas par\u0101d\u0101s lietot\u0101ju pl\u016bsm\u0101s, kad vi\u0146i t\u0101s ritina. Instagram, kas [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[40,130],"class_list":["post-2321","post","type-post","status-publish","format-standard","hentry","category-how-to","tag-instagram","tag-microsoft"],"acf":[],"_links":{"self":[{"href":"https:\/\/howtogeek.blog\/lv\/wp-json\/wp\/v2\/posts\/2321","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/howtogeek.blog\/lv\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/howtogeek.blog\/lv\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/howtogeek.blog\/lv\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/howtogeek.blog\/lv\/wp-json\/wp\/v2\/comments?post=2321"}],"version-history":[{"count":1,"href":"https:\/\/howtogeek.blog\/lv\/wp-json\/wp\/v2\/posts\/2321\/revisions"}],"predecessor-version":[{"id":2322,"href":"https:\/\/howtogeek.blog\/lv\/wp-json\/wp\/v2\/posts\/2321\/revisions\/2322"}],"wp:attachment":[{"href":"https:\/\/howtogeek.blog\/lv\/wp-json\/wp\/v2\/media?parent=2321"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/howtogeek.blog\/lv\/wp-json\/wp\/v2\/categories?post=2321"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/howtogeek.blog\/lv\/wp-json\/wp\/v2\/tags?post=2321"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}